Dazey Lady Swimwear collaboration! 

Just in time for summer our swimsuit collab is HERE! Stoked to partner with fellow Lady Boss Sarah of Swim Like a Mermaid on these suits. We used a few of her best selling swim bodies combined with a custom pattern hand drawn by Dani Dazey. Each suit is handmade right here in Los Angeles with incredible fabrics fused with our original Dazey Design. Below you can see a video Dani made showing the process of designing the pattern in super fun fast motion! We love to give you guys a peak into the design process to show all the love and hard work we put into each product! 

I met Sarah in the beginning of my entrepreneurial journey and we have worked together on quite a few photoshoots and pop-up shops. I was beyond excited when she asked to design a suit with Dazey! Having spent most of my career in graphic tees, doing textile design is always a treat.

I was inspired by my childhood growing up in California. Each year my parents let me pick one swimsuit out and I always went for the quirkiest, most colorful 90s prints! I wanted to design a suit that gave me that sweet feeling of spending summers by the beach as a kid. It's playful, colorful, and quirky. I like to call them the "Sweet Suits"! Say hello to happy, tropical, tutti-frutti fun that'll give you all the summer feels :)

I met Nikia (aka @madmavenstyle) soon after starting Dazey and she has become a close friend and constant collaborator! Nikia is a well known LA fashion blogger and she has style for days! We shoot for Dazey a lot and I love the way she styles the tees in eclectic ways you would never expect! That's what really makes Mad Maven Style blog unique and a great source for inspiration.

On top of blogging, Nikia recently started making these ADORABLE pom-pom ball earrings that go amaze-balls with Dazey (oh yes, pun-intended). I figured it was long overdue to feature this inspirational Dazey Lady and good friend :) Creep below as Nikia make's pom-poms and talks blogging in our feature video. 

And of course in typical Dazey-fashion, we accompany our video along with an epic themed photoshoot! The inspiration for this shoot hit me as I was walking by my house in Hollywood. I noticed the funkiest old apartments that have a very 60s/70s Miami vibe and thought I'd change things up from my usual nature or downtown city photos. I immediately texted Nikia because I knew she would be the perfect model and stylist for the job! I loved the colorful clothing mixed with the bright walls and worn down textures of the buildings. This may just be one of my favorite shoots to date! So expect more of this funky vintage vibes coming your way ;)

Xx- Dani Dazey